B2B & Business Copywriting Services
B2B copywriter
As a freelance B2B copywriter based in Leeds, I’ve worked with local start-ups, national SMEs and international brands across a huge range of industries – and I’d quite like to see what I can do for you too. Offering business copywriting services on an ad-hoc or contract basis, and with around 20 years of B2B experience, you can trust me to create on-brand copy to meet any objective, across any deliverable, including:
- Website content and SEO
- Offline and digital marketing campaigns
- Business documentation and templates
- User and technical manuals
- Scriptwriting for advertising, infomercials and internal comms
- Press releases and editorials
- Internal business comms
The key to business copywriting
Great communication is central to all good relationships – and that means with your past, current and potential clients too. My job is to bring the human touch to business, without losing any of the substance: addressing pain-points, providing clear, detailed information and building rapport with your readers.
Successful B2B copywriting also relies on research, accuracy, professionalism and honesty. It requires clarity, direction and a recognisable tone of voice. And, ultimately, it delivers tangible results – sales, new partnerships, brand loyalty and growth.
I’ll also work with you to ensure that your programme is drawing on reliable resources for any research, while protecting your own business data and information from becoming available to competitors.
You know what you want to say…
I know how to say it
You know your market and your buyers/service users better than I ever could, so as your B2B copywriter, it’s my job to transform that business knowledge into engaging content that converts prospects into paying clients.
I’m not here just to nod my head though. If I think you’ve got your messaging wrong, or that you’re taking the wrong angle or approach, it’s also my job to bring that to your attention. Together, we’ll develop business content that delivers.
Fancy a quick chat?
If you’d like to see how my B2B copywriting services can help your business, drop me a line below and we’ll arrange a free consultation call at your convenience.